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Stephen Ngunya Mburu

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The Content Marketing Process

There’s no question that content marketing is one of the most important aspects of online marketing. Research by Content Marketing Institute shows that close to 80% of B2B marketers have a content strategy. The stat is enough evidence it is an integral part of any campaign. Like the foundation of

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How to Hire a Content Writer

How to Hire a Content Writer A great content writer helps grow your business, but they are difficult to come by. A content writer helps with: blogs, newsletters sales copy guest posts social media posts The best writers are well-versed in keyword research, content publishing, editing, and distribution. Hiring a